Marketing · Seoul · Full-time
Marketing
Marketing here looks at two very different markets at once. One is the host who might adopt Vacatio Solution; the other is the traveler who books a stay through FineStay. This role does not pick one of the two — one person carries both. On top of that sits the work of turning brand assets we already hold, like the AI Championship award and the CES showing, into actual inbound.
About VACATIO
For those who want a fine life
How do you define a fine life? For Team VACATIO, it’s a life lived in earnest.
“We Make Life a Journey”
So we make life as exciting as travel, and travel as easy as life.
Vacatio Solution
An AI all-in-one PMS that takes a host from booking to settlement in one tool. It comes in two editions: unattended solo operation, and multi-staff operation.
Channel manager & AI dynamic pricing
Holds one inventory across many sales channels without overbooking, and recomputes the rate on top of it every day.
Hardware — locks, kiosks, AI response
Smart locks and room controllers, self check-in kiosks, and call-and-text AI all move on the same flow as the booking data.
FineStay
The app where travelers find boutique stays and book them outright, with no inquiry.
VACATIO Hotel Samseong
A hotel we run ourselves — the living lab where we prove what we build alongside real guests. It opens formally in October 2026.
Through these products we change countless moments every day. We now process over ₩50B in transaction volume a year, thousands of properties run on our service, we have raised ₩6B, and we have stayed operationally profitable for two consecutive years. Investors and the industry pay attention — but what we’re actually proud of is the people on this team.
Our dream is to beat Airbnb. We want to do it with people who carry big, romantic dreams.
What you'll do
- B2B: generate adoption inquiries and demo requests for Vacatio Solution from lodging operators.
- B2B: build case studies and operator-facing content that widen the paths people arrive through, in search and in paid.
- B2C: improve the growth metrics that run from a FineStay install through to a first booking.
- B2C: plan and run boutique-stay content, including the 41K-follower Instagram channel.
- Brand and PR: carry results like third place at the Korea AI Championship, the Red Dot Design Award and the CES 2026 showing into press and content.
- Measure the two tracks on their own separate metrics, and decide where the budget and the hours should go.
What we look for
- You have owned the metrics from acquisition through conversion on at least one side, B2B or B2C.
- You have run ads, content or search yourself and moved a number with it.
- Getting the value of a product across to customers, and changing the world with your own hands, actually excites you.
- You dig in relentlessly until the work is good.
- You want to act on your own initiative and grow inside a startup.
- You have at least six months of professional experience.
People first, role second
The work and requirements above matter, of course. But before the role, we are people — and we are looking for teammates who can run in step with us. People first, role second.
Listing out specialties often makes us self-conscious — what we thought was our edge frequently turns out to be an edge in one particular environment only. So we look less at who ticks the boxes and more at who we can be with for the long run.
Honestly, this is not a team that is only comfortable. The direction changes often and there is a lot of work. We do not take that for granted, so we try hard to reward contribution as it comes. What carried us through the chaotic stretches, in the end, was trust in each other.
Tips for your application
- Rather than listing your history, tell us the experiences that show who you are.
- Tell us the experience and the story only you have.
- Attach a portfolio that shows that experience, if you have one.
Your path to joining
Application
We review your free-form application for fit with the role and with VACATIO.
1st interview
A culture-fit conversation with the hiring team. Over the phone, 15–30 minutes.
2nd interview
Your experience and projects, with the team you’d work in. 30–60 minutes.
Offer
We agree on terms, confirm the offer, and walk you through joining.
- There may be an additional interview, a take-home assignment or a reference check.
- Everyone who joins goes through a 3–6 month probation period, reviewed at the end.
- Thank you to everyone who applies. We contact selected candidates individually and don’t send separate notices otherwise.
A word from the team waiting for you
“Someone who wants to go all in on something — and hasn’t found what yet”
That’s who we want first. Right now we have more problems to solve than hard ones — we’re looking for people who can pour hours into solving them.
Please note
- Please leave out information Korean hiring law prohibits us from asking for — resident registration number, family relations, marital status.
- Candidates protected under Korean employment law (disability, veterans) are given preference as the law provides.
- An offer may be withdrawn if the documents submitted during the process turn out to contain false information.